Search Engine Optimization (SEO) for Magento Websites

SEO is good for your business but when it comes to determining the best SEO practices. And there should be—higher targeted traffic means more clicks & conversions, and conversions are the leads for retailers or wholesalers trying to stay competitive. many e-commerce entrepreneurs are contemplating SEO campaigns for their Magento stores.

Setting Up Magento for SEO

Setting up Magento SEO Plugin Takes a long time. I will help you with it to save you time and money.

• Google Analytics and Webmaster integration
• Site configuration to ensure that search engines only crawl relevant content
• Generation and timely updates of Google sitemaps, integrated with Webmaster tools
• Establishment of Canonical URL link element
• Magento Google Merchant feed

Research and Content Writing

Content is the most important factor in positioning your business online. Magento website won’t rank without having engaging content containing information relevant to your targeted keywords. Google’s algorithms specifically parse for poor grammar and keyword stuffing. Paragraph structure, sentence errors, and unreadable blocks of keyword-saturated text are all red flags for Google’s site scanners. Google Magento website Penalty can permanently damage your site’s reputation.

I’m content writers who attract appropriate traffic to your Magento website with well-researched, fluid, engaging articles that position you as an authority in your field. my marketing tricks integrate this content with landing pages designed to drive conversions

Keyword Research and Optimization

I’ll analyze relevant keywords and strategies to secure ranking for both long- and short-term keyword initiatives. successful keyword targeting can replace the need for paid keyword advertising campaigns like Google AdWords.

• Detailed, graphically outlined research into your online market to identify potential keywords
• Meta tag implementation accompanied by titles and meta descriptions
• Reports for your top three competitors broken down by organic rank vs. pay-per-click bidding history
• Quarterly ranking updates

Custom URL Mapping  (for website migrations)

Porting a website to Magento from another platform can be easy. I’ll create URL redirects for each page on your existing website to ensure that users don’t have to deal with broken links and error pages post-migration when they’re trying to click access content on the new site. This is especially important if you have many pages indexed in Google search results or other popular search engines.

Canonical URL Setup

Magento creates multiple URLs per product—one for the main product page, and additional URLs as needed for each category to which it belongs. This can create problems if a search engine interprets multiple instances as duplicate content. I’ll work with you to determine the most effective URL by-product, and we’ll then designate the canonical (preferred) URL for search engine purposes. This also increases page rank by attributing search engine “juice” to the most relevant pages.

Link Exchange Validation and Management

The more quality links pointing to your website will be defined as links from related organizations with content relevant to your own. Once you start receiving links to your site—via the paid campaign, exchange, or simple merit—you’ll need to monitor them for validity on an ongoing basis. I’ll set up an advertising and link exchange management tool that facilitates the link-checking process.

What is a Magento Marketing Campaign?

• Keyword Research, Expansion and Selection: No matter if you already have a Magento Pay Per Click campaign or not, I can provide comprehensive keyword research to ensure your campaigns are leveraging the most effective keywords for you.
• PPC Account Settings & Bid Management Optimization: I will maintain and monitor the myriad settings such as daily budget, match type, geo-targeting and more, to make sure you achieve your financial goals.
• Landing Page Considerations: I determine the optimal “Landing Page” and will provide suggestions and advice to maximize site conversions. These efforts should go hand-in-hand with a strong Magento SEO campaign.
• Creative Creation: I am continuously introducing fresh creative content and testing the new campaigns to ensure your account is always maximizing its true potential.
• Ad Submission: I will create and submit the newly developed keywords and relevant creative to the Search Engines for immediate incorporation into the Search Engine Result Pages.
• Campaign Tracking: I will guide your team in implementing the proper tracking code or doing it for you so we can leverage the proper business intelligence and analytics.
• Creative Development: I will work with you to draft unique creative Ads to maximize click-thru and ultimately conversion rates.
• Monthly Analysis: I provide regular analysis of campaign performance, including keyword costs, performance and account improvement.